Just like every other small business, during this time of uncertainty, we are faced with how to maintain our customer relationships, stay afloat and weather the storm.
To have the luxury of reflection and the means to react positively acknowledges that we are among the lucky ones: We are not on the front lines and we’ve remained healthy; we have roofs over our heads and food on the table. For this, we are tremendously grateful, and we pledge to continue to respect the rules, keep our employees and customers safe, and do our part to stay healthy and help flatten the curve.
So how do we stay in business, keeping our loyal customers serviced and our wonderful Huff’ington family employed?
We’re open to ideas and suggestions of course, but here’s what we’re thinking, as of right now: In our limited capacity, but with plenty of goodwill and the ability to work remotely, we hope we can be there for our customers by focusing on a combination of comfort, beauty, help and dreams.
Home: It's all about comfort
How we miss welcoming you to our beautiful store and peppering you with daily offerings! But for the next two weeks or until the Governor tells us differently, the store will remain closed and we’ll do our best to feature products we think you’ll want down the road: A cross between feel good and easy pick-me-ups and maybe a sale or two of some larger pieces. (Check out our instagram stories for more about ** Sale ** ! Talk about reinventing ourselves!)
Here’s what you’ll see more of:
A cross between feel-good pick me ups ...
... and bigger pieces that are worth the wait.
Art = Beauty:
One thing is clear: People love art and our artists love to paint. So we’ll continue to feature their newest work, capture them in their studio and share their thoughts or teachings on the process of painting. Art is always a bright light for us and we have no doubt that whatever “this” looks like in a few months, art will always be at the heart of it.
Sarah Robertson's New York is especially poignant right now
Every painting by Carylon Killebrew puts a smile on our face
And Lesley Powell's vibrant florals will brighten any day.
Trips: We can dream
It’s been heartbreaking to cancel all our trips this spring, but happily most of our clients have said they want to return … when the time is right. We're using our time to explore new trips and itineraries: In addition to France, will we expand to Italy because we will want to support this beautiful, friendly country after the virus dissipates? (Yes, I am planning to use some of this time to brush up on Italian!) Will the game changer be more empathy between our nations, more trips, more solidarity and more openness to different cultures? We hope so, because at times like this, we certainly need to dream.
This is where we were supposed to be, this week this year!
And this is where we dream of venturing to, when the time is right.
Design: Let us help!
Speaking of dreaming, while we’ve been in lock-down and surrounded by our walls at home, we’ve been dreaming of decorating or rearranging our furniture. If you fall into this category, we are here to help with a team of designers who are dying to work remotely.
Send us your questions! Send us your pictures! Ask us about paint color, wallpaper, bedding, kitchen surfaces, rugs, furniture arrangement, lighting preferences, upholstery care, curtain options and anything you can think of! We love the questions:
How to I style a coffee table?
How should I set a festive table?
How do I style a bed?
How should I hang my art?
How do I pick my pillows?
How should I accessorize my porch?
What should I put under a console?
How tall should the lamp be?
May we “Zoom” this service to you during this time of confinement? If so, please email us your questions or follow the link in our website:
And while we’re at it, why can’t this be the new normal? Do we have to wait for social distancing to help you with your design questions remotely? We don’t think so! Let’s learn from this time and make this the new normal! That's just one more way we can be of help.
So there’s a little of this, a little of that, a little bit of powerlessness and a little bit reinvention. What we know for sure is that we are grateful every day for the business we’ve had, for the relationships we’ve forged and for what the future brings. We are fueled by the desire to remain as positive, productive and creative as possible. Most of all, we thank you for sticking with us and letting us help you remotely to make your homes the comfortable and safe havens that are especially needed during these times.